Toyota

Influencer Relations & PR for Toyota Germany and Popular Lifestyle. Together with Popular Lifestyle I created a press and influencer event that stands out for being self-aware, educative and of course makes the attendees feel welcome. The event was created to raise awareness for Toyotas strong ideas and goals on sustainability but rather than focus on their hybrid and hydrogen cars about 20 sustainable companies were given the opportunity to showcase their innovations. #IamHybrid.

Official Aftermovie

My responsibilities: PR // Influencer Relations // Project Management

Credits

Agency: POPULAR LIFESTYLE

More information: iamhybrid.de

Photos: Grischa Kaufmann